Astrans (S) Pte Ltd

Food & Beverage Business Maestro

Food & Beverage Business Maestro

Edmund Chew

Professional Experience

Food & Beverage Consultant (Project based), current

• Launched an entrepreneurship programme where he trains, guides and mentors aspiring entrepreneurs to success.

Managing Director, Astrans (S) Pte Ltd, 1994 to present

• Started the company with SGD2.00 and grew it into a successful entity with revenue at SGD5 million.

• Managed and grew the business to achieve sustainable growth and profitability.

• Developed expertise in 3rd party logistics and supply chain management.

Achievements & Awards

• 2014: Created and owned the ‘KOPI ROTI’ brand, an original Food and Beverage chain in Manila.

• 2000: Guest Speaker on entrepreneurship, Osaka Japanese Business Forum.

• 2003: Ernst & Young Inspiring Entrepreneurs Finalist — Awarded by Ernst & Young.

• 2003: Spirit of Enterprise Honour — Awarded by Singapore Manufacturers Association.

• 2003: Toastmaster of the Year — Awarded by District 80, Toastmasters International.

• 2003: Rotarian of The Year, 2007/08 — Awarded by Rotary E-Club 3310.

Certifications

• Certified AMA Trainer
  American Management Association (AMA)

• Certified Logistics Trainer
  Singapore Institute of Materials Management (SIMM)

• Certified Leadership Coach & Consultant
  MhM Group, Sweden

• ACTA Certified Trainer
  Advanced Coaching & Training Academy

Speaking Stints

Guest speaker at Osaka Japanese Business Forum, SNEF, ITE, Polytechnics and various business organizations.
Topics covered: Creativity, entrepreneurship, leadership and marketing

Education

Certified Coach
International Association of Coaching
Coachville, USA

Services

• Third party logistics

• F&B Business consulting

• F&B Product development lifecycle

• F&B Marketing strategy

• F&B Franchise modelling

• Value Propositions

Language

• English

• Mandarin

• All local dialects